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Black and while illustration of a seahorse with splashes of gold paint.
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Founded in 2022, MettaStartup Studio is an innovative startup ecosystem for aspiring and early-stage lifestyle business owners. 

Our Mission‍
Partner with 10,000 €100k+ purpose-driven business owners to establish a decentralized unicorn community that drives positive environmental and social impact.
‍
Our Vision
A world where everyone can thrive financially by doing what they love.

Our Values
Community, Action-Orientation, Hyper-Practicality, Personal Development, Health, Sustainability

Metta
Not Meta nor Metaverse, but one of the four divine states of buddhism meaning "loving kindness", which we want to bring to the world through conscious founders building and growing purpose-driven businesses. Join the cause.

Numbers Speak

We help you start and grow a purpose-driven business even if you've never run a business before and still work full-time in corporate.

30 years

Holistic Business Experience

Our team has extensive experience in Brand Comms, Omni-Channel Marketing, Strategic Management, eCom, Retail, Merchandising, Buying, Product Management, Logistics, and B2B/B2C Sales. exAdidas. exWayfair.

>4 years

Life & Business Coaching Experience

Our Founders are certified coaches and Energy Leadership™ Master-Practitioners with expertise in Leadership, Transitions, and Wellbeing Core Dynamics, Business Psychology, Neuroscience, Cognitive Behavioral Therapy, NLP, and Positive Psychology.

3 years

Immersed In the Tech Startup Ecosystem

Official partners of Portugal's biggest tech startup incubator Startup Lisboa and our friends at Buildup Labs. Active members of Future Founders and Innovation & Sustainability Alliance.

>100

Clients Served on their Startup Journeys

We have tested and fine-tuned our systems and methodologies with differentiated use cases across the lifestyle and tech startup sector.

Capabilities

We help you with your transition into purpose-driven entrepreneurship.

See Our
Services
Life & Business Vision

Your Personal Success Blueprint

Combining our life coaching skillset with our experience in creating business ideas and business models, we create your unique success blueprint for living the life that you want with a business that builds on your unfair advantages.

Business Development

Stage-Specific Skills & Tools

Proven strategies and tools from the tech startup world applied to the lifestyle startup sector to take you from $0 to $100k/y in profits. From getting first clients, to stabilizing income, and scaling your business beyond yourself.

Community Ecosystem

Peers, Mentors, and Tools

Facilitation of a community of like-minded peers, continuous mindset and skillset education through internal and external experts, as well as the provision of a white-labelled all-in-one sales and marketing solution with custom templates to support stage-specific business development.

b2B Solutions

Startup Solutions & Coaching

Startup Studio as a Service for educational institutions via partnerships & WL solutions.
Coaching Workshops for Startups & Scaleups to enhance leadership, team management skills, stress management, productivity, and cultivation of an entrepreneurial business mindset.

Our Team

Olga Kirillova

CO-Founder, Chief Customer Development Officer

Carsten Pfisterer

CO-Founder, Chief Vision/Ops/Product Officer

Latest Blog Articles
See All Articles
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Process

Beyond Vanity Metrics: How to Measure the Real ROI of Executive Personal Branding

May 8, 2025
Strategies

The Hidden Revenue Channel: How Executive Personal Branding Drives Pipeline Growth

May 8, 2025
Process

The Executive Content Extraction Framework: How to Create Pipeline-Driving Thought Leaders

May 8, 2025

Book A 30min Chat

MettaStartup Studio | MettaCOaching
Mettacompany Lda
Rua Filipe Folque 7 3 DTO
1050-110 Lisboa
VAT | PT516915380
info@mettastartupstudio.com
info@mettacoaching.com
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